Of Faith and Beer

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Geoff’s post from the other day (‘Show Me’ the Money … A New Day in Church Planting Funding?) prompted several comments (82 at this writing). There were a few off topic statements and tangential thoughts, but for the most part I enjoyed reading all the comments. One commenter asked a question that I thought was excellent (intended to be rhetorical, perhaps, but excellent nonetheless).

let me ask all of you…why in the world would a church advertise this way? and, why should mo baptists, or sb’s, or any other church be asked to support something like this?

With the understanding that like another Oklahoman, “all I know is what I read in the papers”, I would like to take a stab at responding to those questions.

I have a strong desire to reach the college-age people (20-somethings) in my community. Many have never attended church. Even those that were church members/attenders no longer come. Each year I see students from our youth group graduate and begin a process that leads to non-involvement in church. They don’t want to come to the Sunday school class I teach at our traditional SBC church. It’s not that they have been and have rejected it (or me); rather they have never attended. They will begin their first year out of high school by sporadically attending the worship service and then eventually stop attending all together. A few will move to one of the large SBC churches (First Broken Arrow, First Tulsa, or Evergreen Baptist); a few more will begin attending a non-SBC church; but most will simply stop going to church.

Conventional thinking (yes… pun intended) has been to simply wait: they will return to church after marriage and children. But as many are waiting longer to marry and even longer to become parents, this seems to be an ineffective strategy. By the time they become parents they have been out of church for so long it no longer has a place in their lives. The end result is we are losing an entire generation.

I’m on a college campus twice each week as an adjunct instructor. I find my students to be bright, inquisitive people interested in spiritual issues. They just don’t have a place in their lives for “organized religion”. Teaching psychology allows me to bring up ethical and philosophical questions with spiritual overtones that these kids are eager to discuss. Many times I found myself wishing we could continue the discussion on Sunday morning at 9:00 a.m. So far, that hasn’t happened.

For years the question has been how to get them to church.

Now, the question is how to get the church to them.

I could see approaching a bar owner about reserving a room one night a week for the purpose of creating an event where “people of all worldviews and spiritual beliefs (have) their ideas and philosophies both challenged and encouraged in a safe, open forum by people who are like-minded or may think differently”.

Were I to do this, I would not try to convince Christians to come to the bar for bible study. I be trying to attract the students and 20-somethings I see twice each week: the ones who are searching for what the church has to offer but will not and have not responded to invitations to attend church. Call it pre-evangelism or being missional or just meeting them on their turf; if I can’t get them into my church, then I will show them I think their questions are excellent and I care as much about hearing their thoughts as I do telling them mine.

How would I advertise this approach? The same way I advertise my counseling practice: the internet.

At this point I would have to make a decision. Does my church’s web site exist to inform members and other Christians? Or, does it exist as a portal for non-believers to discover something about who we are? If it is the former, I might not put anything on the church’s site; I would be tempted to set up a separate site with its own url and link from one to the other. Why risk the misinterpretation that I am enticing believers to drink? But if the web site is designed to attract and inform non-Christians then I would advertise whatever cute and clever slogan I could come up with to let them know I wanted to meet them where they live.

So… why might a church advertise this way? Because it wants to get the word out to beer drinking young adults who need Christ but won’t go to church that we care about who they are.

Should a church (or association or a denomination) be asked to support something like this? Absolutely.

I don’t know if this was the manner in which the Journey approached their ministry. And I don’t know that I will be doing the same thing any time soon. But I will be doing something to reach young adults. And whatever that something turns out to be, it won’t be within the walls of Southwood Baptist Church. It might be in a bar, a coffee shop, on a basketball court, or in a meeting room on a college campus.

So many of my students and their friends are lost – in every sense of the word – and doing what I’ve always done (inviting them to church) just isn’t working any more.