The World is a Waffle
Posted by David Rogers in Baptist Life, Church & Missions
Many people approach evangelism and missions as if the world were a pancake. When you pour syrup on a pancake, it spreads out evenly, and without having to cross any barriers, eventually covers and saturates the entire pancake. When you pour syrup on a waffle, though, it first fills up each individual square, one by one, before it spreads, square by square, to cover and saturate the entire waffle. (For more on this concept, see this strategy document from the IMB).
In this illustration, we can say that the “syrup” is the Gospel message itself. As evangelical Christians, we are committed to the immutability of the fundamentals of the Gospel. Salvation, by grace through faith, on the basis of the forgiveness and reconciliation with our Heavenly Father gained through the substitutionary atonement of Jesus on the cross of Calvary, is a non-negotiable. We are not interested in covering, as it were, the waffle of the world with spiritual “honey” or “jam.” We are committed to the proclamation of the Gospel.
Having made that clear, however, we must not forget that, in order to extend the “syrup” of the Gospel in such a way so that it fills each and every waffle square of the world, it will take different methods of spreading the Gospel, and perhaps even different containers that facilitate the use of these different methods As Americans, and especially as Southern Baptists, we have not always been the best at putting this principle into practice.
David Dockery, in his brilliant essay entitled A Call for Renewal, Consensus, and Cooperation: Reflections on the SBC since 1979 in the Building Bridges booklet distributed at the Southern Baptist Convention in San Antonio, observes:
The SBC world in which many of us were nurtured—Bible drills, GAs, RAs, Training Union, WMU, Brotherhood…, not to mention uniform Sunday School lessons, the Baptist hymnal, and similar worship patterns—no longer exists in every SBC church. For almost five decades Southern Baptists followed the same organizational patterns, the same programs, and the same Sunday School lessons.
These practices were to Southern Baptists what the Latin Mass was to Roman Catholics. It provided all within the SBC a sense of continuity and security. This programmatic uniformity all hung together around a ubiquitous commitment to missions and evangelism, expressed in giving through the Cooperative Program and support for Lottie Moon and Annie Armstrong. It was absolutely ingenious.
Throughout most of the 20th Century, being a Southern Baptist had a cultural and programmatic identity to it unlike anything else. This kind of intactness provided Southern Baptists with a denominational stability unmatched by any other denomination in the country. Martin Marty was not exaggerating when he said that Southern Baptists were the Roman Catholic Church of the South because its identity was so intact, its influence so pervasive, providing an umbrella over the entire culture in almost every dimension of life. We were a very practical people, with heart religion—carried out in rather uniform pragmatic and programmatic expressions.
Beyond this, as American evangelicals in general, we are great at inventing and marketing one-size-fits-all methods: the Four Spiritual Laws, the Jesus Film, Evangelism Explosion, FAITH, the EvangeCube… In and of themselves, none of these examples is a bad thing. Indeed, much gospel “syrup” has successfully reached many, many “waffle squares” of the world, as a result of these methods. The problem comes whenever we begin to see any particular method as the panacea for the challenge of world evangelism and missions.
It is probably a pretty safe bet to say the majority of evangelical Christians today would not have any serious misgivings with this principle as I have enunciated it so far. The problem, in many cases, is one of successfully putting into practice what we recognize, in our heads, to be true.
In international, cross-cultural missions, this principle has long been recognized, even if only intuitively. In recent years, the “missional” movement in the United States and other Western countries has begun to speak of the need to practice this principle at home as well. If we are going to successfully penetrate the various people-group segments that exist even within our own society, “cookie-cutter” methods just won’t “cut it” anymore. It is for this reason that I believe in so-called “niche marketing” in our evangelistic approach and strategy. As Paul said, we must “become all things to all men so that by all possible means [we] might save some” (1 Corinthians 9:22).
We must study and seek to understand other people’s cultural presuppositions. We must give diligent effort to not only proclaim the message of the Gospel, but also to seriously listen to others, in order to adequately answer the questions they are really asking. We must adapt our methods, in many cases, not only to different people groups and cultural contexts, but also to different individuals within those groups. We must be radically incarnational, striving to be Jesus to them in a direct, personal, one-on-one manner.
At the same time, though, as we work towards truly making disciples of those to whom we proclaim the Gospel, we must not neglect the crucial truth of the essential unity of the Body of Christ. We must learn to fellowship, and practice the “one anothers” of the New Testament, with believers of different races, ages, social status, and cultural background. If not, we are, in the end, practicing a defective Christianity which is different from the message that Jesus and his original disciples taught.
I personally believe this truth has an important application in the way we relate to believers in other groups and denominations as well. I don’t have the direct quote–perhaps one of you can help me find it. But, from what I understand, Count Zinzendorf taught that God has distributed a certain portion of his truth to each different denomination. And, it is only as each one makes its own unique contribution to the fulfillment of the Great Commission that we will really see the full realization of his purpose on the earth. I am not saying that doctrine does not matter. We should all be as diligent as possible to obey each and every one of Christ’s commands to us. However, we must, at the same time, remain humble enough to realize that God hasn’t given any one of us a monopoly on understanding and proper interpretation of the truth.
I believe this is something of what Paul had in mind when he said, in Ephesians 3:10-11: His intent was that now, through the church, the manifold (or multi-faceted, many colored) wisdom of God should be made known to the rulers and authorities in the heavenly realms, according to his eternal purpose which he accomplished in Christ Jesus our Lord. One day, we will stand before the throne of the Lamb of God as “a great multitude that no one [can] count, from every nation, tribe, people and language” (Revelation 7:9).
On that day, the “syrup” of the Gospel will have reached each and every “waffle square” of the world. We will all be there in all our diversity, with all our idiosyncrasies, but yet, marvelously one, all together in a beautifully designed tapestry of grace that God will have masterfully woven down through the corridors of time.



David,
I love this illustration (and not just because I love waffles.) I am in Gwinnett county, Georgia, which is incredibly diverse. 60% of the churches in our association are ethnic (not anglo) in orientation, so we see first-hand the tapestry of peoples and their various beliefs.
I am curious how the IMB denotes people groups beyond ethnicity. For example, we make distinctions here by affinity, rather than ethnicity, especially in the younger generations. So we may plant churches or ministries specifically for skaters, cowboys, or “cultural creatives.”
How does the IMB view affinity groups and how does that work in strategy to fill in all the squares in the waffle?
Thanks for the insights!
Roger
Ok, but what about the whip cream and strawberries? Sorry, I just couldn’t resist.
On a more serious note. I wonder what would happen if everyone did try just one evangelistic method? I mean, I understand and agree that we must used many methods to reach many people, but I don’t think method is the issue. I think method is more important to leaders than to people. For people, the primary method is still just talking to people about Jesus. And the primary question is, “Will I do it or will I not?”
Every method will work if used, and every method of evangelism and outreach will not reach every person. I think that, along with a good waffle paradigm we still need to just get people out there doing something and we need to tell them every time we do, “Hey, most people aren’t going to respond to this. Don’t give up on the message. And, it may be that you don’t even need to give up on the method. The most important thing is ‘don’t give up’.
Cyle
Wow, Cyle. Succinctly and profoundly said! I think methods are as individual as individuals. And the only thing that is going to spur us on to evangelize is the indwelling spirit of God we all seem to want to quench because of our own fears and feelings of inadequacy. Don’t grow weary in well-doing–no matter what the well-doing is. We need more coaches like you on our fields so white unto harvest. Pray ye the Lord of the harvest should be our battlecry. selahV
Friends,
David is either on the way to or in India at this time. That is why he was unable to respond on this post and otherwise stimulate the conversation.
Please pray for him as he takes part in a mission in India.